On 1 April 2021, FUJIFILM Business Innovation Hong Kong Limited started a new chapter of story as we officially turned from Fuji Xerox (Hong Kong) Limited into this new name while adhering to our goal to help customers grow their businesses and resolve their business challenges. Sharing the vision of FUJIFILM Business Innovation Corp., the mission of “Driving Business Innovation” embodies our commitment to continuously innovate and explore new frontiers that help businesses grow. We achieve this by:
Locally, we have aligned our business strategy with the expectations and needs of customers and the communities. Through the collaboration with FUJIFILM Data Management Solutions Asia Limited since July 2019, we have been leading the transactional printing industry and promoting document digitisation. As sustainability is always a top priority and a strong business push for us, FUJIFILM Business Innovation Hong Kong has developed different initiatives and a robust governance structure to mitigate related risks in light of the tighter disclosure requirements under the local and global sustainability reporting standards.
The fiscal year (FY) 2020 was a transition period in preparing us to adopt the new FUJIFILM Business Innovation brand. During this period, we continued to help customers reduce their carbon footprint with various sustainability solutions, and to enable them to better utilise information and knowledge to showcase their creativity and focus on their core businesses. We also improved our internal processes and procedures for a smooth transformation.
It was an unprecedentedly challenging year due to the Coronavirus Disease 2019 (COVID-19) pandemic and ever-changing business environment, which have changed how businesses would create value and the expectation of customers. As a registered information technology (IT) service provider under the government-funded Distance Business Programme 2020, we have been striving to help companies cope with the impact in terms of the new work-from-home mode and consumer behaviour changes through our highly secured technologies and devices.
Advocating and achieving Goal 8 – Decent Work and Economic Growth under the United Nations (UN) Sustainable Development Goals (SDGs), we have provided niche solutions and services for business transformation. In October 2020, Fuji Xerox Co., Ltd. became the first company in Japan to receive the highest information security rating AAA for its high level of compliance with the United States security standards NIST SP 800-171, a guideline on security standards stipulated by the United States National Institute of Standards and Technology (NIST), as demonstrated by its ApeosPort series of digital colour multifunction devices/printers. In addition, Fuji Xerox (Hong Kong) was named the Best Business Innovation Partner under the e-brand awards for the 9th consecutive year.
COVID-19 and lockdowns have brought drastic changes to our lives, restricting the mobility of people and goods. However, the pandemic also gave businesses a unique opportunity to review their resilience, adaptability, and environmental, social and governance (ESG) practices. The macro-economic environment has undoubtedly changed, and a sustainable economic recovery will be on the post-pandemic agenda.
In recent years, we have been actively contributing towards Fujifilm Group’s Sustainable Value Plan (SVP) 2030 and pursuing its carbon reduction target which have been revised upward in July 2020, from 30% to 45% compared to the FY2013 level by the end of FY2030. The target was certified by the Science Based Targets Initiative and was scientifically proven to be critical to limit the temperature increase to well below the 2°C level set in the Paris Agreement. Besides, the Fujifilm Group is an advocate of RE100, an international initiative led by The Climate Group in partnership with Carbon Disclosure Project (CDP) to bring together companies committed to source 100% renewable electricity for business operations. Though renewable energy supply is limited in Hong Kong, we have participated in programmes contributing to renewable energy to offset our carbon footprint and have been operating as a carbon neutral business since FY2014. For details, please refer to “Environmental” section in this report.
Being a Hong Kong-based business, we have witnessed several crises in the past decades. With the new company name and Fujifilm’s strength and expertise, we will continue to support businesses with our resilience, reliability and innovative solutions.